In our hometown of St. Louis, there’s a small dive bar called Pop’s Blue Moon. It’s the kind of place where creativity thrives, bands play late, and people look out for one another. It’s also where our story began.

Our founder, Joshua Loyal, grew up there—working alongside his family, learning the bar business from the ground up. Over time, he noticed something: more and more people wanted something to drink that wasn’t alcohol. So Joshua started experimenting with some mindful beverage options.

What came out of that was Mighty Kind.

Today, we’re still a family business. Josh works with his parents, his sisters, and even his nephew. And Pop’s is still where we test everything we make—right there behind the bar, with real people ordering real drinks.

Next time you crack one open, just know that it was born in a little bar where the music’s loud, the lights are low, and everyone’s welcome.